If "paying attention" isn't already a module in Real Estate training, perhaps it should be—especially if you're hoping to build a business around referrals and repeat clients.
Because making a closing gift personal isn't necessarily about engraving their surname (or heaven forbid, YOUR logo) on something.
It's remembering the dog who visited EVERY backyard while you house hunted together.
It's remembering she's pregnant. She's not showing yet, but she mentioned it once early in your meetings.
It's noticing that he never mentions alcohol and didn't order beer or wine when you had dinner together. Nothing was overtly shared—you simply paid attention.
It's remembering they're moving here from Ontario and have never experienced BC, let alone their new little neighbourhood in it.
It's remembering those small details they shared while you spent hours driving around looking at houses together.
That's relationship gifting.
Those tiny details and passing conversations can turn a closing gift into their closing gift.
And that's a whole different conversation from, "What gift basket should I buy?"
Tell us a little about your clients—the dog, the new baby, where they're coming from, what they enjoy or anything else you've picked up along the way—and we're happy to help you create an individually personal closing gift just for them, and shockingly, it might not be a gift basket. LOL
Give us a call or pop me a note anytime to chat.
Smiles,
Carole